Rendering an excellent service to your clients

Business owners always make this mistake of putting their fees first before their clients needs. This is a very bad approach to business. Many startups did not get to become blue chips or did not stand the test of time in business because of this attitude. I am not saying that an entrepreneur should not think of  money while rendering services, not at all. We all know that money is the main reason for being in any business, but that should not come first before a client's needs, your money needs should not be so glaring when having a business transaction with a client. Think of how to render an excellent service that would repeat business for you. Treat your clients as humans and not inanimate objects that you can just deal with and discard. Show empathy when there is need and always think of ways to wow your clients.